A good start
Overall the app is a nice port of their browser based Facebook ad manager. Similar functionality, layout and design choices that will be familiar to any who have run Facebook ads.
Pros:
- Intuitive to use
- The audience targeting feature is actually better than the browser based version
- active campaigns are well presented
- some fun adaptations for touch screen that provide additional functionality
Cons:
- image / video selection for your ad is limited to what youve used / uploaded before
- audience creation/ editing, although much improved over the ad manager website, is still somewhat irritating to use
- occasionally crashes, most notably when trying to duplicate campaigns or other tasks that force the app to reference the website, but the crashes are repeatable, so Im sure Facebook will figure it out soon
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Meta Ads Manager, v47.0